Your website is where your business is – it’s like a head office for offline companies. Therefore, it is important to practice good design principles to ensure your site reaches the maximum number of visitors and sells to as many people as possible.
Make sure you have a clear direction on the navigation of your website. The navigation menu must be messy and concise so visitors know how to navigate around your website without confusion.
Reduce the number of images on your website. They make your site load very slowly and more often than not they are not necessary. If you think any image is very important on your site, make sure you optimize it using an image editing program so that they have a minimum file size.
Save your text paragraph with a reasonable length. If the paragraph is too long, you have to share it in a separate paragraph so that the text block will not be too large. This is important because too large text blocks will prevent visitors from reading your content.
Make sure your website meets web standards at www.w3.org and make sure they are compatible with the browser. If your website looks great on Internet Explorer but is damaged in Firefox and Opera, you will lose many prospective visitors.
Avoid using scripting languages on your site unless it’s absolutely necessary. Use the scripting language to handle or manipulate data, not to create visual effects on your website. A heavy script will slow down the loading time of your site and even crash into several browsers. Also, scripts are not supported in all browsers, so some visitors may lose important information because of that.
Use CSS to organize your page content because they save a lot of work by organizing all elements on your website in one GO.